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PINS

NYSE
Neutral · 42/100

Pinterest Inc

Communication Services
Media

$22.84

0.1%

Updated Today 3:42 PM ET

Report Card

PINS at a glance — five pillars scored 0–100 from real filed financials.

Value
0
Growth
0
Profitability
0
Health
0
Dividends
0

Overall: Neutral · 42/100. A wider, greener shape means more pillars look healthy. Dividends scores 0 when a company pays none — that is a choice, not a flaw.

Price — Past Year

▼ Down 37.3% over the last 12 months

Price 50-day average 200-day averageSource: Yahoo Finance · refreshed daily
Key Metrics

Market Cap

$12.36B

P/E

36.98x

Forward P/E (est.)

52.82x

ROE

7.8%

Revenue Growth

16.3%

EPS Growth

-85.8%

Profit Margin

7.6%

FCF Yield

-1.2%

Debt / Equity

0x

ROIC

9.0%

Interest Coverage

Current Ratio

4.23x

Dividend Yield

Implied Growth (rev. DCF)

-1.0%

Rating Score

42/100

Business Overview
Research

Pinterest Inc (PINS) is a large-cap company in the Media industry, part of the Communication Services sector of the S&P 500, with a market value around $12.36B.

In its latest reported year it generated about $4.22B in revenue and $416.86M in net profit.

Our model rates PINS Neutral (42/100) on growth, profitability, financial health, and valuation. The summary below is built from its filed financials and current ratios and refreshes automatically.

Economic Moat

Evidence of durable competitive advantage in the filed financials (9 years of history).

No moat evidenceMoat evidence score: 36/100

The numbers don't show a durable competitive advantage — margins, growth, or returns on capital have been unstable or thin. Great returns are still possible; they just aren't protected.

Operating margin level0/100

2.8% average over the last 3 years

Operating margin stability0/100

±38.7 pts around -16.8% across 9 years

Revenue durability100/100

grew in 8 of the last 8 year-over-year periods

Free-cash-flow consistency56/100

positive in 7 of 9 years

Return on invested capital20/100

9.0% latest fiscal year

A moat can't be proven by numbers alone — this scores the evidence a durable advantage leaves behind (pricing power, consistency, returns on capital), computed the same way for every stock. Pair it with the business overview before concluding anything.

Technical Analysis (Educational)
Research

Technical analysis reads price and volume to judge momentum and timing. It complements the fundamentals above — it does not replace them. Here is what PINS's chart says today, with each tool explained.

Trend — moving averages. A moving average is the average closing price over a window, which smooths out daily noise. PINS trades near $22.84, around its 50-day average ($20.53) and 200-day average ($23.86). Price tangled in its moving averages means there is no clear trend — the stock is ranging.

Momentum — RSI. The Relative Strength Index runs 0–100 and measures how strong recent gains are versus losses. Above 70 is "overbought", below 30 "oversold". At 63 it is in neutral territory — neither stretched nor washed out.

MACD. MACD compares two moving averages to flag shifts in momentum. Its histogram is currently positive — short-term momentum is improving.

Volatility — ATR. Average True Range is the typical daily move. PINS's is $1.05 (~4.6% of price), so swings of about that size each day are normal — handy for setting a stop that isn't too tight.

Support & resistance. Over the last month PINS found buyers near $18.73 (support) and sellers near $22.42 (resistance); its 52-week range is $13.84–$39.93. A decisive break beyond either edge often marks the next move.

Volume. The latest session traded 0.1× the 20-day average — lighter than usual, so the move carries less conviction. Rising volume on up-days suggests real buying; on down-days, real selling.

Educational information to help you read a chart — not a recommendation or a forecast. It updates daily as the price and indicators change.

Revenue Growth
Research

4Y CAGR

13.1%

2/4 checks passedRevenue growingRevenue growth beats sector midpointEPS growingEPS growing faster than revenue

Revenue moved from $472.85M in 2017 to $4.22B in 2025, a 31.5% compound annual growth rate. The most recent year grew a strong 16.3% year over year. Consistent top-line growth is one sign of healthy demand.

Profitability
Research
1/4 checks passedProfitableNet margin above sector midpointROE above 12%ROIC above 10%

Gross Margin

79.9%

Operating Margin

7.6%

Net Margin

9.9%

ROE

7.8%

Pinterest Inc keeps about 7.6% of each sales dollar as net profit, with a 79.9% gross margin and 7.6% operating margin. Return on equity is 7.8% and return on invested capital about 9.0%. Margins are moderate — typical of a competitive but profitable business.

Debt Analysis
Research
3/3 checks passedDebt under 1× equityDebt under 2× equityShort-term bills covered

Total Debt

Net Debt

Net Debt / EBITDA

Debt / Equity

0x

Leverage: debt-to-equity is 0.0x, with a current ratio of 4.2x. That is a conservative balance sheet — a cushion in downturns.

Cash Flow Analysis
Research
1/3 checks passedPositive free cash flowFCF yield above 2%Market expects achievable growth (<8%)

Operating CF

$1.28B

Free Cash Flow

$1.25B

FCF Margin

29.7%

In the latest year Pinterest Inc produced about $1.28B of operating cash flow and $1.25B of free cash flow after capital spending. That is a free-cash-flow yield of about -1.2% on today's price. Cash flow is what ultimately pays shareholders, so it is worth tracking over time.

Valuation Analysis
Research
2/4 checks passedPositive earnings (P/E meaningful)P/E below sector's upper bandForward P/E below trailing (earnings growing)Trading below DCF fair value

P/E

36.98x

P/S

2.93x

P/B

3.69x

EV / EBITDA

34.73x

PINS trades at 37.0x trailing earnings (about 52.8x on estimated forward earnings), 2.9x sales, and 3.7x book value. Reverse-engineering today's price implies the market expects roughly -1.0% long-term free-cash-flow growth. That is a premium multiple that needs growth to justify it.

DCF Fair Value (Educational)

A two-stage discounted cash flow on real SEC-filed free cash flow — the intrinsic-value anchor professional analysts triangulate from.

DCF fair value / share

Current price

$22.84

+244% · Below fair-value estimate

Starting FCF (latest 10-K)

$1.25B

Growth, years 1–5

16.3%

Fade to terminal, years 6–10

2.5%

Discount rate

9.0%

PV of 10-yr free cash flow$16.49B
PV of terminal value$26.01B
Estimated equity value$42.50B

Cash flows grow at the stage-1 rate (trailing revenue growth, capped at 20%) for five years, fade to 2.5% by year 10, and continue at that rate forever (Gordon terminal value), all discounted at 9.0%. Small changes in assumptions move the result a lot — treat this as one reference point, not a target price. Educational only, not investment advice.

Metrics vs. Sector Range

Where PINS sits versus its Communication Services sector peers in the S&P 500.

TTM P/E
37.0xExpensive
Forward P/E
52.8xExpensive
P/S ratio
2.9xFair
Revenue growth
16.3%Strong
EPS growth
-85.8%Weak
Gross margin
79.9%Strong
Net margin
7.6%Average
ROE
7.8%Average

Bands show the middle half (25th–75th percentile) of the 44 Communication Services companies in the S&P 500 — the peer-relative anchor professional comps analysis uses. Context only — not investment advice.

Sector Peer Comparison

How PINS stacks up against its Communication Services peers — valuation, profitability, and growth versus the sector median.

In the Communication Services sector (95 S&P 500 companies), PINS ranks #29 of 95 by our overall rating. It trades at a premium versus the sector on earnings (37x P/E vs. 18.1x median) with a lower return on equity (7.8% vs. 14.9%) and faster revenue growth (16.3% vs. 5.3%).

P/E vs sector

37x

median 18.1x

ROE vs sector

7.8%

median 14.9%

Growth vs sector

16.3%

median 5.3%

Sector rank

#29

of 95 by rating

CompanyP/ERev Gr.Rating
PINSThis stock37x16.3%Neutral· 42
TME9.7x15.4%Favorable· 65
NYT31.3x10.4%Favorable· 61
RDDT53x70.6%Strong· 83
BIDU-4.0%Weak· 25
RBLX38.1%Weak· 26
NTES16.6x6.6%Favorable· 71
SPOT32.3x8.0%Favorable· 62
Communication Services median18.1x5.3%0/100

Valuation vs. quality map

sector medianTMENYTRDDTNTESSPOTPINSP/E — cheaper ←→ pricierROE — more profitable ↑

The sweet spot is upper-left: more profitable (higher ROE) for a lower P/E. Dashed lines mark the sector median.

Compare side by side

Peers are the closest Communication Services companies by sub-industry and size. Sector median is across all 95 S&P 500 names in the sector. Educational, not a recommendation.

5-Year Projection Model

Project revenue → earnings → price. Edit the assumptions to build your own case.

2030 price target (Base Case)

$0.00 $0.00

vs. $22.84 today · expected CAGR 10%22%

Metric20262027202820292030
Revenue$4.90B$5.68B$6.59B$7.64B$8.87B
Net income$489.72M$568.08M$658.97M$764.41M$886.72M
EPS$0.90$1.05$1.22$1.41$1.64
Share price (low)$19.90$23.09$26.78$31.07$36.04
Share price (high)$33.48$38.83$45.05$52.25$60.61
CAGR (low–high)-13% / 47%1% / 30%5% / 25%8% / 23%10% / 22%

Educational model on sample fundamentals — not a forecast or investment advice. Outputs are only as good as your assumptions.

Bull Case

The case for PINS:

  • Revenue is growing 16.3% a year, a sign of real demand.
  • A conservative balance sheet (debt/equity 0.0x) lowers risk.
Bear Case

The case against PINS:

  • Limited free cash flow at today's price.
  • Like any single stock, it is exposed to competition, the economic cycle, and shifts in its end markets.
Key Risks
Research

Valuation risk — at 37.0x earnings, disappointing results could compress the multiple.

Market risk — sector rotation, the economic cycle, and broad sentiment move the stock regardless of fundamentals.

Investment Thesis
Research

On balance, the picture is mixed: Pinterest Inc is a large-cap communication services business still growing nicely, with modest profitability, and a sound balance sheet. It trades at 37.0x earnings, which our model scores Neutral (42/100). Weigh this against your own goals and time horizon — this is educational information, not a recommendation.

Analyst Ratings

What 44 Wall Street analysts covering PINS recommend (July 2026). Consensus is a useful sanity check — not a substitute for your own homework.

Buy
consensus · score 3.7 / 5 across 44 analysts
Strong Buy 6Buy 17Hold 21Sell 0Strong Sell 0

Analysts have turned more cautious over the last three months (-3 pts of buy ratings).

Latest SEC Filings

PINS's most recent filings, straight from SEC EDGAR. Annual and quarterly reports are the deep dives; 8-Ks flag material events the moment they happen.

In the Idea Lab

PINS — frequently asked questions

Is PINS a good stock to buy?

We don't give buy or sell advice. Our model rates Pinterest Inc Neutral (42/100) based on its growth, profitability, financial health, and valuation — use that as a research starting point and make your own decision.

What is PINS's rating on The Stocks School?

Pinterest Inc currently scores 42/100 (Neutral) on our transparent model, which weighs real fundamentals: growth, margins, returns on capital, balance-sheet strength, and valuation.

How our ratings work
Where does PINS's data come from?

Live price data plus real fundamentals and 5-year financials pulled directly from Pinterest Inc's SEC filings — refreshed automatically, not hand-entered.

How is the 5-year projection for PINS calculated?

It's a scenario model: it grows revenue at an assumed rate, applies a profit margin and a valuation multiple, and shows the resulting share-price range. The assumptions are yours to change — it's a tool for thinking, not a prediction.

Is this PINS analysis financial advice?

No. Everything on this page is educational research, not financial advice or a recommendation to buy or sell PINS. Always do your own research and consider a licensed professional.

Data notice. Fundamentals and financial statements are sourced from company filings (SEC EDGAR) and market-data providers; prices and market caps refresh on trading days and may be delayed. Ratings, projections, technical signals, and written summaries are model- or rule-generated for education and may simplify or lag the latest filings.

Not advice. Nothing on this page is investment advice or a recommendation to buy, hold, or sell any security. Do your own research and consult a licensed financial professional before investing.